SEO

Images Expires headers If you use “image expires” in your header, then browsers will cache the images until a specified date, speeding your load times for returning visitors. While this may be only marginally effective for improving any search ranking, it does wonders for the sanity of your return visitors. An expires tag can help [...]

IMG Height & Width Tags If you specify your height and width in your code for images, the page will load faster, leaving space for the images to fill in as they complete. Failure to do so forces everything to stop while the image renders, slowing the overall page load time and potentially hurting your [...]

<h1> Heading Status The H1 tag is arguably the most important tag to have after the Title Tag, since it’s the “headline” for the page. If your headline isn’t visible and relevant, then how is anybody supposed to know what your page is about?!?! You have no H1 tag. Nearly every page needs a headline [...]

In terms of SEO, the Title Tag is of average importance to Google for competitive phrases and Google will only display the first 64 characters. So, be succinct, but don’t make the mistake of just using your company name. Your website’s Title MUST grab attention, create curiosity, evoke emotion to get the click. Ranking isn’t [...]